MOTORSPORT PARTNERSHIPS

RACE TOGETHER, WIN TOGETHER

In A Nutshell...

Sponsoring is giving your mate a tenner to run a charity 10k... You give the money, feel good and then send a text to see how the race went? No. That's not how this works.

This is why I refer to partnerships and not sponsorships. A partnership is a relationship between your brand / business and a high performing race team. It's two way.

You tell me what your business objectives are and I'll tailor a package that extracts maximum value for you using the teams assets. I'll then be your point of contact throughout the season, checking in on how things are going, helping you get the most from the package you've paid for. I cultivate meaningful business relationships and make things happen.

Please have a look around. Do get in touch if you're interested in partnering in motorsport, or have any questions and let's have a chat.

 

For Example...

The founder of Triple Co Roast is a petrolhead but the emotional attachment to motorsport alone wasn't enough to warrant partnering with a race team. His company are in the middle of renovating a new unit, so the most important thing for them this year, is generating revenue by selling more coffee.

After learning about Triple Co Roast and listening to the needs of the customer, I was able to put together a package that ticked all the boxes.

Amongst other things, it was important to the customer that the brand logo featured on the car, however I was realistic about the fact that there's no guarantee this alone would sell coffee. 

Instead, I worked with my colleague Dino and his network, to find some potential buyers for Triple Co Roast. Cafes who's business would prove lucrative with a measured return on investment. We connected these businesses and magic happened!

Meanwhile, my customer has the rest of the season to enjoy all the other benefits of being a partner in motorsport!

I curated a launch video which was put out in collaboration on the Triple Co Roast and Eden Motorsport Instagram accounts. The customer was super happy with the reach and buzz that it generated. You can watch it yourself here.

Never miss a car meet or race event again!

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